With Jéan, Rouje, & More

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Reformation quickly amassed a cult-like following and has become a cultural mainstay for the bona fide IG and IRL it girl. Loyalty was predicated on two things: its steadfast pledge to sustainability, and the ease of its ultra-feminine silhouettes and prints. The brand managed to tap into every fashion-lover’s inner fantasy to live out a retro, through-rose-colored-glasses aesthetic, manifested in mini dresses, delicate tops, and figure-flattering numbers that took the streets (and our social media feeds) by storm.

If you consider yourself a #RefBabe (i.e., you’re a proud owner of a few sold-out pieces and plan your budget around the highly-anticipated sales), this is just the list for you. In an earnest attempt to expand our own Reformation-packed wardrobes, we’ve found 10 similar brands that are just as deserving of space in your closet. These forward-thinking, trend-setting brands focus on quality pieces that you can invest in now and wear forever, with fresh silhouettes and fun fabrics. So, if you love Reformation, you’ll love these, too.

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