Party Knitwear Is The Biggest Holiday 2021 Trend

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“As we welcome the idea of dressing up and going out again, sexy knits are becoming a popular choice for our customers,” says Heather Gramston, head of Womenswear Buying at Browns. Ever since the rise of Jacquemus pin-tops and Khaite cashmere bralettes that coincided with increasing vaccination rates, retailers are seeing consumers gravitate toward more revealing sweaters, especially with the holidays on the horizon. A recent data drop from the global search platform Lyst shows that pageviews for “party knitwear” have increased by 29% since the start of November, with “asymmetrical,” “cutout,” and “bodysuit” among the most commonly used search terms. (Sparkles, sequins, and crystal embellishments in this category are also trending.) 

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