7-Eleven Launches Gold Pass Subscription Delivery Service

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7-Eleven has built their brand on convenience, offering a range of grocery and food items that let you grab and go quicker than you can make a trip to the supermarket or a restaurant. Need a hot slice of pizza right this second? They’ve got that. Forgot to pick up milk at the store? No problem! Now, however, they’re taking that ideology a step further with the launch of the 7NOW Gold Pass, a subscription service that waives the delivery fee for thousands of items.

7-Eleven first launched the delivery service via the 7NOW app in 2018. Thus far, the delivery has included a fee per order. The Gold Pass program, however, replaces the delivery fee with a monthly fee, and the company says it pays for itself after three orders a month. The program may remind you of premium memberships from other delivery apps, like Dashpass and Instacart Express.

Users of the 7NOW app can now upgrade to a Gold Pass subscription for all of their taquito and Slurpee delivery needs. At $5.95 a month, the plan waives individual delivery fees, so you can order as many times as you like for the same flat fee. If you spend over $10, you’ll have the option to add a free item, like a free small drink. Gold Pass subscribers also earn twice as many points for every purchase with 7Rewards, 7-Eleven’s loyalty program.

If you’ve found yourself frequently ordering from the convenience store, then you may want to consider Gold Pass. New subscribers to Gold Pass get the first 14 days for free, so you can try it out at no cost. Deliveries typically arrive within half an hour, so what are you waiting for?

Laurel Randolph

Contributor

Laurel is a food writer, recipe developer, and editor. She is the author of four cookbooks, one of which was a #2 best-seller of 2017.





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